Your physical tags.
Finally intelligent.

Route customers to different destinations based on time, scan history, location, or any condition you set. One tag. Infinite possibilities. Change everything in seconds - no reprint, ever.

Start for free

No credit card required · Free forever plan available

Join 400+ businesses already using Taprr.

Scan detected · Patio Table 4 · Lunch Rule
9:41 * * *

Current destination

lunch-menu.taprr.link

Rule: Time is before 5:00 PM

Tag: Patio Table 4

The problem

Your competitors are already
running smarter campaigns.

While you're reprinting tags every time something changes, businesses using dynamic routing are updating campaigns in seconds, personalizing experiences for repeat visitors, and measuring exactly what works.

Static forever

Once printed, a static tag points to one URL forever. Campaign ended? New season? Reprint everything. Every time.

Zero intelligence

You have no idea who scanned, when they scanned, whether they came back, or which placement actually drove results.

Can't adapt

Your physical marketing can't respond to context. Same experience at 9am as at 9pm. Same message for first-timers and loyalists.

Sound familiar? You're not alone - and there's a better way.

How it works

One platform.
Infinite physical intelligence.

Create

Name your tag, set your default destination, and configure routing rules using our visual if/then builder. Takes about three minutes.

Deploy

Write to an NFC sticker using our mobile app, or download your QR code. Place it anywhere - packaging, signage, menus, displays.

It thinks

Every scan evaluates your rules in real time. Change destinations, update rules, run A/B tests - the physical tag never needs to change.

IF is after
THEN route to happy-hour-menu.com OK
IF is more than
THEN route to loyalty-signup.com OK
OTHERWISE route to main-menu.com

This is the actual interface. No learning curve.

Social proof

Built for teams that run real campaigns.

*****

We put NFC tags on every table. Before 5pm they route to the lunch menu, after 5pm to cocktails. We haven't touched a single tag in four months and drink orders are up.

MT

Marcus T.Owner, The Painted Bird

*****

I manage campaigns for eleven retail clients. Being able to update routing rules for all of them from one dashboard - without reprinting anything - is the only reason I haven't lost my mind.

KR

Keisha R.Senior Account Manager, Volta Agency

*****

We did a product launch with sequential routing - first scan got teaser content, second scan got the full reveal, third scan got a discount code. The engagement rate was unlike anything we'd seen with a QR campaign.

DM

Daniel M.Marketing Director, Formex

NorthbayCinderFormexVoltaLumaMilo

One tag handles everything.

2:00 PM

lunch-menu.taprr.link

Patio Table 4 - Lunch Rule

Rule performance: Lunch 64% - Dinner 31% - Loyalty 5%

Prove the ROI of
every physical touchpoint.

Real-time scan analytics, routing performance, A/B results, and geographic data - everything you need to show exactly what your physical marketing is doing.

Taprr analytics dashboard preview
Before 5pm64%
After 5pm31%
Loyalty rule5%

Real-time

Every scan logs instantly

Per-device

Tracks unique vs returning scanners

Full history

90 days on Growth, 12 months on Team

Simple pricing.
Serious capability.

FREE

$0/mo

Always free

For testing ideas and first tags.

  • 5 tags
  • Basic routing
  • 1,000 scans/mo
  • 7-day analytics
  • 1 user
Start free

STARTER

$23/mo

Billed $276/year

For one location and active campaigns.

  • 25 tags
  • Time + scan routing
  • 10,000 scans/mo
  • 30-day analytics
  • Custom domain
Get started

TEAM

$145/mo

Billed $1,740/year

For agencies and high-volume deployments.

  • 500 tags
  • Webhooks + CRM sync
  • 250,000 scans/mo
  • 12-month analytics
  • 5 users
Get started

[Lock] No contracts

Month to month on all plans. Annual plans refundable in first 30 days.

[Card] Cancel anytime

Downgrade or cancel with one click. No questions.

[Shield] SOC 2 in progress

Enterprise security standards from day one.

Common questions

Do my customers need an app to scan?

No. NFC opens directly in the phone browser and QR works with any camera app.

What NFC tags do I need to buy?

Any NTAG213/215/216 compatible sticker works. We also provide pre-configured kits.

Can I change routing rules after the tag is deployed?

Yes. Rules update instantly in the dashboard. The physical tag stays in place.

How is this different from a regular QR code platform?

Taprr supports rule-based routing, scan sequencing, and placement-level analytics in one system.

What happens when I hit my scan limit?

Your tags continue working. We'll notify you before your next cycle with upgrade options.

Do you support both NFC and QR in the same account?

Yes. Manage NFC tags and QR codes in one workspace and apply the same routing logic.

Is there a free trial?

The free plan is permanent. Start with five tags and upgrade only when you need more capacity.

What if I need help getting started?

We include onboarding docs and direct support for setup, deployment, and routing strategy.

Your first tags are free.
Forever.

No credit card. No time limit. No catch.
Start with five tags and see what intelligent physical marketing actually feels like.

Start for free